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Mad Catz Signs Worldwide Licensing Agreement with Warner Bros. Consumer Products on May 19, 2005.
Mad Catz to Produce Video Game Accessories Based on
Warner Bros. Pictures' Upcoming Release Batman Begins and
Comic Book Batman™
San Diego, California, May 18, 2005 -- Mad Catz Interactive Inc, the world's leading third party video game accessory provider, announced today it has entered intto a new licensing agreement with Warner Bros. Consumer Products, on behalf of DC Comics, to produce specialty video game accessories based on the highly anticipated Warner Bros. Pictures release Batman Begins and comic book Batman™. Batman Begins is scheduled to hit theaters across the U.S. on June 15th.
The accessories, which will be available for all current and next generation video game consoles and handhelds, will depict characters and scenes from the Batman Begins feature film and Batman comics. The products will be available at retail outlets worldwide around the time the film opens.
"Mad Catz has proven itself as an innovative, creative leader in the third-party video game accessory arena. Batman uses his unique combination of intelligence, technology, and gadgetry to fight crime," said Karen McTier, Executive Vice President Domestic Licensing, Global Toys, Publishing and Themed Entertainment for Warner Bros. Consumer Products. "These elements lend themselves perfectly to this exciting new line of video game accessories."
"Batman is a great compliment to Mad Catz's portfolio of licensed properties, and we plan on delivering quality video game accessories based on this property," said Darren Richardson, President and CEO of Mad Catz. "We believe that through its broad characters, extensive history and compelling story lines, Batman will help Mad Catz be successful not only around the time of the feature film release, but also throughout the year."
For more information on the Mad Catz line of licensed accessories, or the rest of the Mad Catz product lineup, please visit www.madcatz.com.
About Mad Catz Interactive, Inc.
Mad Catz is a worldwide leader of innovative peripherals in the interactive entertainment industry. Mad Catz designs and markets a full range of accessories for video game systems and publishes video game software, including the industry leading GameShark brand of video game enhancements. Mad Catz has distribution through most leading retailers offering interactive entertainment products. Mad Catz has its operating headquarters in San Diego, California and offices in Canada, Europe and Asia. For additional information go to www.madcatz.com.
About Warner Bros. Consumer Products
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.
Source: Mad Catz
Reported by Joseph Bennett. |
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